Talkin’ bout our generations, ep. 1


Strange things happen when you go to live events.

You meet people TOTALLY different from you.

NOTHING in common . . . . except . . . . you’re walking the same, lonely road.

And suddenly . . . . that’s EVERYTHING.

Arnold Flores and I met at a Perry Marshall event in Chicago, May 2019.

In fact, we met at a dinner the night before the event. I was just off the plane, barely sat down, before Arnold saunters up and sits next to me.

His story got my attention lightning fast.

A year later, we’re still talking.

In this episode:

  • Getting started with copywriting
  • Meeting Michel (Mike) Fortin, an A-list copywriter guru guy
  • Writing out Gary Halbert’s stuff
  • Online tools
  • And, the power of real conversation.

(Recorded Feb 27th, 2020)

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